Science Moms
How can parents feel less helpless about climate change?
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What To Do U
The number one thing we hear from moms on climate change is that they’re worried, but don’t know what they can possibly do. That sucks, because they’re really good at getting stuff done. So, we created an explainer series called ‘What To Do U’ that gives moms the one thing they need to take action: a to-do list.
What To Do U
Replacing the old “Reduce, Re-use, Recycle” framework with “Swap, Share, & Speak up.”
Creatives: Jasmine Paylor, Sara Mason, Forrest Boleyn
Animation: Marcie LaCarte, Dani Nunes
My role: Chief Creative Officer