Center for Climate Integrity

How do you get people fired up about climate change?

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Give them an enemy

Oil companies have known that burning fossil fuels heats the planet since 1959 and spent the next 60 years sewing doubt about the science and deflecting blame. When people find out how evil they are, their support for action on climate change lifts. So, we let them hear it straight from the horse’s mouth.

Creative Partner: Special Group

My role: CCO Potential Energy

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League of Conservation Voters - "True/False"

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YMCA - "For a Better Us"