Dixie - Dark For Dinner

Dixie

Dixie - Dark For Dinner

Dixie eliminates one of the major distractions from quality time at dinner: doing the dishes. There is still one big distraction at every meal though: phones. In Dixie's "Dark for Dinner" campaign (launch spot above), we asked people to put their devices away and spend more time with their friends and family around the table. 

And every week, we gave people a different conversation topic to keep the conversation flowing...

Dark For Dinner, Week 3: "Would You Rather"

Dark For Dinner, Week 4: "Romance"

Dark For Dinner, Week 5: "Fears"

Dark For Dinner, Week 7: "Impressions"